Here is a list of services we provide to improve your visibility online:
Google Business Profile Management
This is a cornerstone of our Local SEO strategy. We create and optimize your profile, ensuring that all information is complete and accurate.
This includes updating your business hours, contact details, and location. We also monitor and assist in managing customer reviews leaving appropriate replies and work with you in resolving any negative reviews. We create Google Posts to keep your profile active and engaging.
Structured Data Management
Google has created a number of standards for displaying data about your business, such as your hours, location, phone number, and various details about the products or services you offer.
When your website keeps up with these standards, Google will index this data and provide it to searchers.
Google Posts
We create custom posts about your business for use inside the Google Business dashboard.
These images and snippets of text enhance your listing, and we create new posts weekly.
Local Citations and Directory Listings
Consistency across online directories and citation sites tells these directories that the information is reliable, and is crucial for strong rankings. There are over thirty important directories, varying with different industries.
Your business’s name needs to be consistent, letter for letter, in every directory, as well as your address and phone number (NAP). This information also needs to be provided in the proper structured data format. Our team troubleshoots discrepancies and submits and updates your business information in relevant local directories and industry-specific listings to build credibility and enhance local search rankings.
On-Page SEO Enhancements
We focus on optimizing your website for local searches by creating location-specific landing pages, refining meta tags, and incorporating local keywords into your site’s content.
We also ensure that your website is mobile-friendly and has fast loading speeds, both of which are essential for improving user experience and search engine rankings.
Performance Tracking and Reporting
Monitoring and adjusting our strategies based on performance is a key part of our approach.
We use various tools to track your website’s traffic, search rankings, and local engagement metrics. The Website Factory provides regular reports and insights, helping you understand your SEO performance and identify opportunities for further improvement.